Haptic (formerly WearWorks) is a New York-based company building navigation and communication that runs entirely on the sense of touch - no screen, no audio. Its patented HapticNav system creates a 'virtual corridor' of vibrations that keeps a person on course, first proven when a blind runner completed the NYC Marathon without sighted assistance. The company packages this into the Wayband wearable, a HapticNav app, and an SDK so developers can add tactile guidance to maps, rideshare, healthcare, and defense applications.

Kevin Yoo is the CEO and co-founder of Haptic (formerly WearWorks), a New York-based technology company building tactile-feedback navigation tools. With co-founders Keith Kirkland and Yangyang Wang, he created the Wayband - a wristband that guides users through pure vibration. In 2017, the device helped ultramarathoner Simon Wheatcroft become the first blind runner to attempt the NYC Marathon without sighted assistance. Yoo is an industrial designer by training, a Pratt Institute alum, and a Council of Korean Americans member.