Peter Millar is a Raleigh, North Carolina-based luxury lifestyle apparel brand founded in 2001 around a single cashmere sweater. It has grown into a full men's and women's collection spanning tailored clothing, sportswear, resort wear and technical golf apparel, sold through its own retail stores, e-commerce site, and premium wholesale channels such as golf pro shops and department stores. Owned by Swiss luxury group Richemont since 2012, Peter Millar pairs classic American style with performance fabrication and also operates the golf-lifestyle brand G/FORE, which it acquired in 2018.
Summit Golf Brands (SGB) is a New York-based house of premium golf apparel brands - Fairway & Greene, B.Draddy, Zero Restriction, and EP New York - that designs, manufactures, decorates, and distributes luxury golf and lifestyle clothing to more than 3,000 pro shops, country clubs, and resorts across 25-plus countries. Built around vertically integrated domestic embroidery and fulfillment facilities in Madison, Wisconsin, SGB pairs heritage craftsmanship with modern fabric technology to serve the golf market exclusively, functioning as a one-stop apparel partner for clubs, resorts, and corporate accounts.
Malbon Golf is a Los Angeles-founded golf lifestyle brand that fuses streetwear, art, and music with the sport. Started in 2017 by married co-founders Stephen and Erica Malbon on Fairfax Avenue, it built a cult following through its Buckets Club smiley-face logo, oversized apparel, and high-profile collaborations with adidas, New Balance, Jimmy Choo, and the Keith Haring estate. With ambassadors like Jason Day and a members-only Buckets Club community, Malbon reframes golf as youthful, inclusive, and culturally connected - and grew to roughly $67M in 2025 revenue.