The PlanSource founder retired in 2019, then brought his software experience to the river. At onWater, a lifelong interest in fishing became another company to build.
L.L.Bean is a family-owned outdoor apparel, footwear and gear retailer founded in Freeport, Maine in 1912. Built on the Maine Hunting Shoe (the Bean Boot) and a mail-order catalog, it has grown into an omnichannel brand selling clothing, footwear, camping and fishing equipment, and home goods across retail stores, catalogs, telephone and online channels, with roughly $1.7-1.8 billion in annual revenue. The company pairs product sales with its Outdoor Discovery Programs, which teach skills like kayaking, fly casting and archery, and a mission of getting people outside.

Peter Blackwood is a Partner on the Capital Network team at Andreessen Horowitz (a16z), where he leads the Consumer vertical and manages the firm's global investor, corporate strategic, and advisory relationships for consumer and gaming companies. A former investment banker with over 15 years in the technology sector - spanning SoundView Technology Group, Janney Montgomery Scott, and JMP Securities - Blackwood brings deep capital markets expertise to a16z portfolio companies navigating equity raises, debt financing, and strategic partnerships. He is co-author of a16z's widely-read '16 Commandments of Raising Equity in a Challenging Market' and joined the board of gaming platform Overwolf following a16z's $75M Series D investment. Off-hours, he chases trout on rivers.