A furnished home, working Wi-Fi, and permission to change your plans. Zeus Living sold a persuasive answer to the modern housing problem - then discovered the cost of keeping that promise.
The eight-person Miami operator did not invent roommates. It made the arrangement feel less like a compromise - then built the economics around the parking spaces it never had to pour.
Blueground is a global proptech operator of furnished, move-in-ready apartments rented on flexible terms for stays of 30 days or more. Founded in 2013 by Alex Chatzieleftheriou after years of consultant hotel-living, the company leases, designs and manages thousands of apartments across dozens of cities, pairs them with proprietary technology and a guest app, and serves both relocating individuals and thousands of corporate clients. Through acquisitions, franchising and a partner network, Blueground has expanded from an Athens startup into one of the largest curated networks of flexible furnished homes worldwide.