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Vol. II — No. 184Remarkable People · Exceptional CompaniesToday's Edition

fitness-memberships

(2)
AllCompaniesPeopleStoriesProducts
Company
Wellhub Lost Every Gym Overnight - Then Built the Wellness Benefit HR Could Finally Sell
Health · Saas · Enterprise

Wellhub Lost Every Gym Overnight - Then Built the Wellness Benefit HR Could Finally Sell

The company formerly known as Gympass survived a bad consumer idea, a three-day B2B pivot and the sudden closure of its entire physical network. Its playbook is less about selling workouts than making a three-sided marketplace feel risk-free.

corporate-wellness · employee-benefitsRead →
Company
Planet Fitness
Consumer · Health

Planet Fitness

Planet Fitness built a 21.5-million-member business by treating intimidation as the real barrier to exercise. Its low-price, franchise-powered model turned the people traditional gyms overlooked into the center of the fitness market.

planet-fitness · budget-gymRead →