
A time-starved cyclist looked at the indoor trainer and saw a social world waiting to happen. Ten years after Zwift's tiny island opened, Eric Min is still trying to make the machine feel more human.

Jenny Xu is the founder and CEO of Talofa Games, the San Francisco studio behind Run Legends, a heads-up fitness RPG where your running speed powers turn-based battles heard through spatial audio. A competitive MIT cross-country runner who shipped her first game at 12, she has released 10+ mobile titles with 10 million-plus downloads, earned a spot on Forbes 30 Under 30, and raised $6.3M in seed funding to build games that make players mentally and physically healthier.