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Matthew Goldhill
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PersonFounderExecutive
Matthew Goldhill

Matthew Goldhill is the founder and CEO of Picnic, a London-born adtech company that pioneered 'social display' advertising - Stories, Posts and Carousels dropped mid-article on Google AMP pages, a format that didn't exist before he built it. He left AppNexus at 25 to start the company, bootstrapped it for years, delivered 600+ campaigns for brands like EE, L'Oreal and Amazon, then raised £1m in 2023 and moved to New York to crack the US market. He builds user-first, low-carbon ad products and is unusually candid about the near-disasters along the way.

matthew goldhillpicnicpicnic.ioadtechfounderceo
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