financial-advisors
(36)
The Advisor Has Two Audiences: The Client and Compliance
Hearsay made social posts, texts and calls usable at the scale of a financial firm. Its clever trick was to let an advisor sound like a person while giving the institution a record it could defend.
The Money Hiding in a Life Insurance Policy
Inclined found an unlikely place for a modern credit product: the cash value inside whole life insurance. Its wager is that a better doorway to existing money can matter more than inventing new money.
Envestnet Built the Operating System for Advice. Now It Has to Make the Whole Thing Feel Like One Product.
After 25 years of buying and building the plumbing behind financial advice, Envestnet reaches roughly a third of U.S. advisors. Its new challenge is less about adding another tool and more about making a sprawling suite behave like one coherent machine.
How eMoney Turned $10.5 Trillion Into a Conversation
eMoney’s planning platform gives financial advisors and clients the same live picture of a household’s money. Its depth is the draw - and the reason simpler practices may find it too much.
WBI’s $1 Billion Day Was the Easy Part. Then It Had to Build the Advisor’s Operating System
WBI made its name by launching 10 active ETFs and attracting more than $1 billion in a day. Its harder, more revealing act is Cy - a platform built to turn an advisor’s paperwork, portfolio math and operational drag into one guided workflow.
CAIS Built a $2 Billion Business Out of Wall Street's Least Glamorous Problem
Independent advisors wanted private markets. What they lacked was the institutional plumbing. CAIS spent 17 years assembling access, diligence, education and paperwork into one operating system - and turned the boring middle into a company valued above $2 billion.
The 100-Year-Old Money Machine Betting Its Next C$70 Million on AI - Without Firing the Humans
IGM Financial spent a century turning face-to-face advice into a Canadian institution. Now it is cutting complexity, absorbing a C$95.3 million charge and recycling the savings into AI - a test of whether old trust and new software can compound together.
Wealthbox Bet Advisors Would Use a CRM They Didn't Hate - Now It Wants AI to Run the Follow-Up
A clean interface got Wealthbox into thousands of advisory firms. A $200 million bet now asks whether that beloved system of record can become the system that does the work - without turning into the bloated software it set out to replace.
North Square Built the Sales Engine Boutique Fund Managers Couldn’t - Then a $160 Billion Giant Came Calling
North Square made a business out of the least romantic part of asset management: getting good strategies onto advisers’ shelves. Eight years, several acquisitions and $4.05 billion in retail fund assets later, its distribution machine belongs to Azimut.
3xEquity Turned the Recruiter Cold-Call Into a Silent Auction for Advisors
The Kirkland firm gets financial advisors competing offers from 200-plus broker-dealers in a few days - anonymously, and without paying a dime. In May 2026, Elite Consulting Partners bought it.
FMG Turned the Compliance Headache Into a Marketing Machine
Financial advisors are supposed to market constantly and phrase everything carefully. FMG built a business by making those two demands coexist - then bought the missing pieces.
The Goldman Quants Who Turned Tax Losses Into a Selling Point
Two ex-Goldman quants built software that automates the boring, expensive part of managing money - and got a $1.3 trillion asset manager to buy the whole thing.
The Atlanta firm quietly building a private-markets operating system for your financial advisor
For years, private markets belonged to endowments and the ultra-wealthy. BIP Capital is betting the next chapter belongs to the advisor down the street - and it built the plumbing to prove it.
The $160 Billion Middleman That Made Outsourcing Its Edge
Hartford Funds built a large investment business by deciding it did not need to do every job itself. Now Wellington Management plans to buy the platform it has helped power for four decades.
The $143,000 Bet That Turned a Basement IMO Into Advisors’ Back Office
Advisors Excel began with three friends, a dentist-office basement and their pooled savings. Two decades later, its real product is not an annuity - it is the machinery that lets an independent advisor run like a much larger firm.
Raymond James
A firm that started in a downtown St. Petersburg apartment now watches over $1.92 trillion - and it still measures itself one advisor and one client at a time.
Morningstar
Forty years ago Joe Mansueto sorted mutual fund reports on his apartment floor and decided regular people deserved the same research Wall Street kept for itself. The five-star rating that came out of it now shapes how trillions of dollars get invested.
LPL Financial
LPL Financial built a $2.6 trillion business by staying behind the advisor. Now its bet is that scale, open architecture and embedded AI can make independence feel less lonely - without making every practice look the same.
Franklin Templeton
The mutual-fund house founded in 1947 now runs a federation of specialist managers, an expanding private-markets shelf and one of Wall Street's more serious blockchain experiments. Franklin Templeton's wager is that old-fashioned distribution and new financial rails belong under the same roof.
Aidentified
Aidentified is a Boston-area AI company that maps who is wealthy, who they know, and when they come into money. Its platform combines 300M+ consumer and professional profiles with relationship graphs covering 16 billion first-degree connections to help financial advisors, wealth managers, insurers and nonprofit fundraisers find high-value prospects and reach them through warm introductions rather than cold outreach. Founded in 2017 and backed by financial-data giant FactSet, it delivers its wealth-and-relationship intelligence through a web app, CRM integrations, an API and data-as-a-service pipelines.
Eaglebrook
Eaglebrook is a New York-based crypto investment platform built for wealth managers. It gives registered investment advisors (RIAs) and their clients direct, tax-optimized exposure to Bitcoin, Ethereum, and other digital assets through separately managed accounts (SMAs) held at institutional qualified custodians. As an SEC-registered investment advisor, Eaglebrook operates one of the largest crypto SMA platforms in the market, integrating with advisors' existing portfolio-management and reporting systems so they can offer, trade, bill, and report on digital assets inside their normal workflow.
Farther
Farther is a New York-based technology-driven wealth management firm that pairs human financial advisors with a proprietary 'Intelligent Wealth Platform.' Founded in 2019 by Taylor Matthews and Brad Genser, the company gives advisors an all-in-one digital ecosystem for financial planning, investing, tax optimization, and estate planning, while offering clients a family-office-style experience. After a $150 million Series D led by General Atlantic in 2026, Farther has grown to roughly $23 billion in recruited assets and ranks among the fastest-growing financial services firms in the United States.
FINNY
FINNY is a New York-based AI prospecting and marketing platform built for financial advisors and RIAs. Its proprietary F-Score engine scans hundreds of millions of North American households for 'money-in-motion' signals - job changes, inheritances, home purchases, retirements - to rank and match advisors with high-intent prospects, then automates personalized outreach across email, LinkedIn, and voicemail. Founded in March 2024 by AI engineers Eden Ovadia, Victoria Toli, and Theo Janson, FINNY raised a $17M Series A led by Venrock in December 2025, bringing total funding above $20M.
Harness (Harness Wealth)
Harness (Harness Wealth) is a New York fintech that pairs software with a curated marketplace of vetted tax, financial and estate advisors, aimed at people with complex finances - startup founders, equity-holding employees, business owners, crypto investors and other 'builders.' It combines a vertical SaaS platform that powers collaboration between tax advisors and their clients, a marketplace to discover specialist firms, and consumer tools for tracking equity and net worth. Founded in 2018 by David Snider, the former CFO/COO of Compass, the company has raised roughly $40M and grew revenue by more than 1,500% between 2021 and 2024.
Nitrogen (formerly Riskalyze)
Nitrogen, formerly Riskalyze, is an Auburn, California wealth-management software company that helps financial advisors grow their firms. It invented the Risk Number, a way to quantify an investor's risk tolerance and align it with their portfolio, and has expanded into a connected suite covering proposal generation, investment research, financial planning, client engagement, compliance and AI-assisted advisor workflows. More than five million investors have received a Risk Number, and the platform snaps into the gap between a firm's marketing, CRM and asset platforms to create a consistent client experience.
Seeds
Seeds is a New York-based wealthtech company that gives financial advisors an end-to-end platform for building personalized, values-aligned investment portfolios. Founded in 2020 by advisors Zach and Michael Conway, Seeds combines client assessment, proposal generation, direct indexing, tax-loss harvesting, rebalancing and trading into a single system - letting registered investment advisors (RIAs) deliver customized investing at scale without stitching together legacy tools. The company has raised more than $16.5 million, including a $10M Series A led by Portage in 2025.
Vestwell
Vestwell is a New York-based fintech that operates as digital savings infrastructure for the American workplace. Founded in 2016 by Aaron Schumm, it provides an API-driven recordkeeping and administration platform that lets employers, financial advisors, payroll providers, and state governments offer 401(k), 403(b), IRA, 529 education, ABLE disability, and emergency savings accounts. By 2026 the company administered more than $50B in assets for over 2 million savers, powered the majority of state-facilitated retirement programs in the U.S., and raised a $385M Series E to expand the modern savings economy.
Jump - Advisor AI
Jump is an AI assistant and intelligence engine built specifically for financial advisors. It turns client meetings, emails, and documents into notes, CRM updates, follow-ups, and audit-ready compliance records, aiming to give advisors back roughly 10 hours a week of administrative time. Founded in 2023 and publicly launched in January 2024, Jump is used by 35,000+ advisors and firms including LPL Financial, Equitable Advisors, and Allianz, and raised an $80M Series B led by Insight Partners in February 2026, bringing total funding to about $105M.
Cashmere
Cashmere is a Los Angeles-based AI company building a data layer for financial services. It started as an AI-powered client-acquisition platform that helps wealth management firms spot high-net-worth prospects at the moment they experience a wealth-triggering life event - an inheritance, a business sale, a liquidity event - and then matches those prospects with the best-fit advisor and automates personalized outreach. The product has since expanded into resolving fragmented customer records across disconnected banking systems into a single, continuously updated 'golden profile' enriched with internal and external signals. Founded by Farbod Nowzad and Eshan Govil, Cashmere raised a $3.6M seed round led by Canapi Ventures in September 2024 and counts RIAs, banks and wirehouses among its customers.
Fispoke
Fispoke is a Florida-based fintech that gives independent financial advisors the private-banking toolkit normally reserved for the biggest institutions - without the advisor having to become a bank. Its platform embeds high-yield cash accounts, securities-backed loans, mortgages, advisor-branded credit cards, and business financing into the software advisors already use, handling the infrastructure, compliance, and execution behind the scenes. Founded in 2023 by Robert Clare and led by a bench of former wealth and banking executives, Fispoke raised over $2 million in seed capital and has partnered with First Rate and Wealthbox to bridge the long-standing gap between wealth management and banking.