PricingLoginNewsroom
Vol. II — No. 184Remarkable People · Exceptional CompaniesToday's Edition

fabfitfun

(2)
AllCompaniesPeopleStoriesProducts
Legend
Daniel Broukhim Put the Gift Bag on a Balance Sheet
Founder · Executive · Operator

Daniel Broukhim Put the Gift Bag on a Balance Sheet

FabFitFun began as a newsletter, found its business model in the event gift bag, and grew by treating surprise as an operating system. Daniel Broukhim’s career is a study in pivots, partnership, and the unglamorous math behind a delightful box.

daniel-broukhim · fabfitfunRead →
Company
The Brothers Who Turned a Free Newsletter Into a $200-a-Box Empire
Ecommerce · Consumer · Health

The Brothers Who Turned a Free Newsletter Into a $200-a-Box Empire

Daniel and Michael Broukhim started with a free lifestyle email and a hunch that people would pay for a box of full-size stuff four times a year. A decade later, millions of members and a quiet pet-box acquisition suggest the hunch was right.

subscription-box · fabfitfunRead →