
A marketer trained on cereal-aisle brands and coupon clicks is now helping a 20th-century retail format meet the online shopper - one local inventory feed, loyalty member and customer promise at a time.
EZCORP has built a continent-spanning business around a simple exchange: bring in something valuable, leave with cash. The same counter also feeds a secondhand retail network - one object, two businesses, and a revealing view of the modern household budget.