Robert Frederick is the founder, CEO and President of Sirqul, Inc., a Seattle IoT company built around an Engagement-as-a-Service platform of hundreds of APIs and patented edge devices. An MIT Media Lab alum and TR35 honoree with 41 issued patents, he helped launch Amazon Anywhere and co-founded Amazon Web Services and the AWS Marketplace before scaling the voice startup Snapvine past 5 million users. He is also an author and music producer.
Sirqul is a Seattle-based platform company that turns scattered IoT signals into engagement. Founded in 2013 by AWS technical co-founder Robert Frederick, its Intelligence-of-Things 'Engagement-as-a-Service' platform bundles dozens of APIs, customizable native app templates, smart-mesh networking, and edge-plus-cloud analytics so businesses can launch connected experiences - across retail, venues, healthcare, and logistics - in weeks instead of years. More recently the company has folded agentic AI and edge devices into its AIE platform.