electronic-trading
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Jarrod Yuster Built the Plumbing for Markets That Never Sit Still
An Intel engineer turned Wall Street trading chief started Pico with seven people in a downtown New York room. The consequential move was not going faster, but realizing the technology itself was the business.
OpenYield
OpenYield is a New York-based fintech operating an automated, all-to-all bond marketplace that brings an equity-like trading experience to fixed income. A FINRA-registered broker-dealer and SEC-registered alternative trading system (ATS), it offers firm, executable quotes with no minimum trade sizes across corporate bonds, municipal bonds and U.S. Treasurys, connected to brokerages, advisors, asset managers and market makers through API-first infrastructure.
Jonathan Birnbaum
Jonathan Birnbaum is the founder and CEO of OpenYield, a New York-based fixed income marketplace that brings an equity-like, fully automated trading experience to bonds. A former US credit trading COO at Morgan Stanley and fixed income execution lead at Bridgewater Associates, he later helped build consumer investing platforms as general manager of SoFi Invest and founding COO of Domain Money. He founded OpenYield in 2023 to make bonds cheap and easy to trade for retail investors, backed by a 2026 Series A of more than $6 million from investors including LeveL Markets, Draper Associates, Canapi Ventures and Clocktower Ventures.