edtech-marketing
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Executive · Operator · Advisor
Kevin Rockmael Has Spent a Career Marketing the Thing Education Cannot Buy: Trust
Across Kaplan, Guild, Sounding Board and now Proctorio, the fractional CMO has kept returning to one difficult brief: make institutions more useful, more credible and more open to the people they routinely overlook.
kevin-rockmael · edtech-marketingRead →
Executive · Operator
John Jorgenson’s Quietly Radical Marketing Idea: Start by Listening
The Cambium Learning CMO built a career turning educational products into legible ideas. His more revealing work is quieter: making room for people to do the work only they can do.
john-jorgenson · cambium-learning-groupRead →