dynamic-product-ads
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Marpipe finds the ad hiding in your product catalog
A wallet, a mattress and a sofa reveal the same advertising problem: useful products can make unhelpful ads. Marpipe gives the humble catalog feed a creative department.
SharpSpring Ads and the art of the second chance
A visitor leaves. An ad follows. Behind that familiar little chase is a company that changed its product, its owners, and eventually the job advertising was meant to do.
Celtra and the Art of the Two-Hour Sequel
McDonald’s Finland cut repeat-launch production from 27.5 hours to two. Celtra’s wager is that advertising gets faster when the first campaign leaves behind something the next one can use.
Hunch
Hunch is a creative performance platform that unifies creative, media, and insights so paid-social teams can build, launch, and learn faster across Meta, Snapchat, and TikTok. Founded in Belgrade in 2018, it automates dynamic product ads, catalog product video, and hyper-local campaigns at scale, using AI to turn performance data into better creative. Its customers are mid-market and growth-stage e-commerce, retail, travel, and betting brands that want the automation power of enterprise tools like Smartly without the enterprise overhead.
Tadas Jucikas
Tadas Jucikas is the founder and CEO of Genus AI, a generative AI platform that produces tens of millions of product images, videos, audiences and ad copy each month for direct-to-consumer and e-commerce brands. He holds a PhD in computational neuroscience from the University of Cambridge, where he decoded the behavior of microscopic worms and published in Nature Methods and PNAS, then spent years applying AI to human behavior for UK government departments and companies like Uber, EDF Energy and Tesco. He co-founded Genus AI with his brother Viktoras, raised $11M in seed capital, and also serves as founding dean at Turing College.