digital-mortgage
(13)
Holo
Holo is a Dubai-based digital mortgage platform that lets home buyers and homeowners compare, apply for and track mortgages across 20+ banks in one place. Founded in 2020 by mortgage veterans Michael Hunter and Arran Summerhill, it pairs proprietary automation software with human advisors to cut the paperwork and opacity out of home financing. The company is profitable in the UAE, has helped tens of thousands of clients, processes over AED 1 billion in applications monthly, and raised a $22M Series A in 2025 to expand across Saudi Arabia and the wider GCC.
Huspy
Huspy is a Dubai-based proptech and fintech company that runs a digital platform for buying and financing homes. It connects home buyers, real estate agents and banks in one place, offering online mortgage comparison and pre-approval, a broker portal linked to more than 25 banks, and mobile tools for agents. Founded in 2020 by Jad Antoun and Khalid Ashmawy, Huspy operates across the UAE and Spain, facilitates over $7 billion in annual real estate transactions, and has helped more than 25,000 people buy homes.
PrimeLending, A PlainsCapital Company
PrimeLending, A PlainsCapital Company, is a Dallas-based national residential mortgage originator founded in 1986. A wholly owned subsidiary of PlainsCapital Bank (part of Hilltop Holdings), PrimeLending offers a broad menu of home financing options - conventional, FHA, VA, USDA, jumbo, construction and renovation loans, plus refinancing - through a network of loan officers, retail branches and builder joint ventures across all 50 states. The company has ranked as a Top 10 purchase lender every year since 2012 and pairs a bank-affiliated balance sheet with digital origination tools to serve homebuyers and builder partners nationwide.
Tidalwave
Tidalwave is a New York-based agentic AI company building SOLO, an AI-native mortgage point-of-sale platform that automates the home loan process for lenders and borrowers. Founded in 2023 by ad-tech and mortgage-tech veterans, Tidalwave uses hallucination-free AI grounded in real loan data to handle document review, data extraction, borrower communication, verification, and underwriting support - letting borrowers complete a fully verified application in about 35 minutes, in over 30 languages. In November 2025 the company raised a $22M Series A led by Permanent Capital, with participation from homebuilder D.R. Horton.
Steve Thompson
Steve Thompson is President and CEO of PrimeLending, the Dallas-based national mortgage lender that operates as a subsidiary of PlainsCapital Bank under Hilltop Holdings. He oversees roughly 1,300 loan originators nationwide along with the company's National Operations, Capital Markets, Joint Ventures and Marketing organizations. A UCLA economics graduate with an MBA from UC Irvine's Merage School, Thompson climbed from a regional sales manager who joined PrimeLending in 2011 to president in 2017 and to president and CEO in 2020, and he was named a 2023 HousingWire Vanguard for his leadership of the mortgage company.
Vesta
Vesta is a San Francisco-based B2B SaaS company building the next-generation loan origination system (LOS) for the mortgage industry. Founded in 2020 by ex-Blend engineers Mike Yu and Devon Yang, Vesta replaces legacy mortgage software with a cloud-native, open, rules-driven platform that lets lenders configure workflows, automate compliance checks, and integrate with 40+ ecosystem partners - all without custom code. Backed by Andreessen Horowitz and Pennymac, Vesta tripled its loan volume and customer count year-over-year through 2025.
Karl Jacob
Karl Jacob is a Silicon Valley serial entrepreneur and the co-founder and CEO of LoanSnap, an AI-driven mortgage startup that pitched itself as the fix for a $13 trillion industry. Over more than two decades he founded or led companies including Dimension X (sold to Microsoft), Keen/Ingenio (sold to AT&T), Cloudmark (sold to Proofpoint) and Coveroo (sold to Zazzle), became one of Facebook's earliest advisors in 2005, and angel-invested in dozens of startups. LoanSnap raised roughly $100 million from backers like True Ventures, Richard Branson's Virgin Group, Reid Hoffman and Joe Montana before unraveling amid lawsuits, regulatory fines and an eviction between 2022 and 2024.
LoanSnap
LoanSnap was a U.S. fintech that built what it called the world's first 'smart loan' technology - an AI engine that scanned a borrower's whole financial picture in seconds, not just their interest rate, to recommend home loans designed to cut overall debt and monthly costs. Founded in 2017 by serial entrepreneurs Karl Jacob and Allan Carroll, it raised roughly $100M from backers including Richard Branson's Virgin Group, Reid Hoffman, True Ventures, Baseline Ventures, and the Chainsmokers' Mantis VC. After a 2021 peak of nearly $500M in originations, rising rates and operational problems sent volume and headcount into steep decline, followed in 2023-2024 by lawsuits, fines, and an eviction from its headquarters.
Morty
Morty is a New York-based mortgage technology company that builds the software infrastructure behind independent mortgage businesses. It began in 2016 as a digital mortgage marketplace connecting first-time homebuyers with competing lenders, then evolved into a full-stack platform offering a loan origination system, embeddable pre-approval and pricing tools, a multi-lender network, built-in compliance infrastructure, and Rosey, an AI assistant that automates document and asset verification. The company has facilitated more than $2 billion in home loans and powers loan officers and brokerages across nearly all U.S. states.
Nora Apsel
Nora Apsel is the co-founder and CEO of Morty, the New York-based online mortgage marketplace she helped build from a Techstars idea in 2016 into a full-stack platform that has facilitated over $2 billion in home loans across 45+ states. She joined as Morty's founding engineer, rose to COO, and took the CEO seat in 2020. A former nonprofit worker who retooled as a software engineer at Meetup and Flurry, she is driven by using product and technology to democratize access to financial products and make one of life's most opaque transactions - getting a mortgage - transparent and buyer-first.
Loan Factory
Loan Factory is a San Jose-based mortgage brokerage and fintech company that shops a single loan across 240+ wholesale lenders to find the lowest rate, then runs the whole process on MOSO, its in-house, AI-assisted mortgage platform. Founded in 2006 by Vietnamese immigrant Thuan Nguyen - twice named the #1 loan officer in the United States - it has grown into the country's second-largest mortgage broker, with more than 2,000 licensed loan officers across 48 states and over $16 billion in funded volume.
Thuan Nguyen
Thuan Nguyen is the founder and CEO of Loan Factory, the No. 2 mortgage brokerage in the United States. A Vietnamese refugee turned UC Berkeley grad, he became the No. 1 loan officer in America in 2021 and 2022, and the first broker to cross $2 billion in annual loan volume. He runs the company out of San Jose and built MOSO, an in-house digital mortgage platform that now powers a network of more than 2,000 loan officers.
Mike Yu
Mike Yu is the co-founder and CEO of Vesta, a San Francisco-based startup building an AI-driven, cloud-native loan origination system (LOS) for the mortgage industry. A Stanford-trained product strategist who cut his teeth at Blend - where he helped land the Wells Fargo partnership and became the company's first licensed insurance agent - Yu launched Vesta in November 2020 after recognizing that mortgage infrastructure hadn't fundamentally changed since the 1990s. He has raised $55 million from Andreessen Horowitz, Bain Capital Ventures, and Conversion Capital, and was named a 2024 HousingWire Vanguard and Forbes 30 Under 30 honoree.