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Big Sky Communications and the art of asking a customer twice
A good customer story can help sell software. Big Sky Communications builds the relationships, routines, and restraint needed to keep those stories coming.
customer-advocacy · customer-marketingRead →
Enterprise · Media
AudienceLed wants your buyers to hear it from someone else
The B2B agency recruits customers, partners, and experts to carry a company’s message. Its bet: who says it can matter as much as what gets said.
b2b-marketing · demand-generationRead →
Saas · Enterprise · Logistics
The Dry Cleaner That Spent Two Years Building the Software It Couldn't Buy
Bill Alber inherited a struggling San Francisco cleaner, found the software wanting, and spent two years replacing it. SMRT Systems now sells the industry an operating system that follows a garment from counter to conveyor to customer's door.
dry-cleaning-software · vertical-saasRead →