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Vol. II — No. 184Remarkable People · Exceptional CompaniesToday's Edition

crm-native

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Company
Click puts marketing where the customer lives
Saas · Enterprise · Ai

Click puts marketing where the customer lives

Sales already knows the customer. Marketing should too. Click built its business around that simple idea - and the surprisingly expensive gap between two teams looking at different screens.

marketing-automation · microsoft-dynamics-365Read →
Story
The Four Tests for a Genuinely AI-First Contact Center
Ai First · Contact Center · Ccaas

The Four Tests for a Genuinely AI-First Contact Center

Everyone in the category says AI-first and most of them mean they bought a chatbot. Here are four tests that tell purpose-built architecture from a bolt-on you can never quite switch off.

ai-first · contact-centerRead →