Brixton is a California-based lifestyle apparel and headwear brand founded in a Oceanside garage in 2004. Named after The Clash song 'The Guns of Brixton,' it started with a single vintage-inspired newsboy cap and grew into a full line of hats, clothing and accessories inspired by heritage workwear - from mariners and aviators to cowboys and laborers. Distributed in more than 30 countries and backed by Altamont Capital Partners, Brixton blends classic silhouettes with modern function and a growing commitment to sustainable materials.
Sendero Provisions Co. is a Waco, Texas apparel brand that makes story-driven, Western-inspired clothing and gear - from its signature performance pearl snap shirts and t-shirts to hats, denim and accessories. Founded in 2014 around a single hat inspired by the landscapes of Big Bend country, Sendero blends outdoor performance fabrics with a distinctly Texan sense of humor and craft, selling direct-to-consumer online and through a growing wholesale network of Western, outdoor, boutique and surf retailers.
Tecovas is an Austin, Texas-based western brand that set out to be the "Warby Parker of cowboy boots" - selling handmade, León, Mexico-crafted leather boots and western apparel directly to consumers at attainable prices. Founded in 2015 by Paul Hedrick, it grew from an online-only startup into an omnichannel retailer with more than 50 stores, roughly $300 million in expected sales, and a loyal community drawn to its blend of heritage craftsmanship and modern retail.