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Vol. II — No. 184Remarkable People · Exceptional CompaniesToday's Edition

consumer-cybersecurity

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AllCompaniesPeopleStoriesProducts
Legend
Stephanie Fried Spent 20 Years Studying Attention. Now She Has to Earn Trust.
Executive · Operator · Advisor

Stephanie Fried Spent 20 Years Studying Attention. Now She Has to Earn Trust.

The marketer who learned to read audiences at NBCUniversal, Vevo, Discovery, Condé Nast and Fandom has taken on a trickier subject: what makes people feel safe online.

stephanie-fried · mcafee-cmoRead →
Company
McAfee Sold the Corporate Fortress. Now It Wants to Be Your Family’s Scam Radar
Consumer · Saas · Ai

McAfee Sold the Corporate Fortress. Now It Wants to Be Your Family’s Scam Radar

The antivirus pioneer shed its $4 billion enterprise arm and bet the shield on ordinary people. Its new enemy is not just malware - it is the believable text, the fake face and the QR code at the parking meter.

consumer-cybersecurity · antivirusRead →
Company
Gen Digital
Consumer · Saas · Fintech

Gen Digital

The company behind Norton, Avast and LifeLock is stitching cybersecurity to MoneyLion's financial toolkit. Its wager is that the next great consumer platform will sell peace of mind before, during and after something goes wrong.

consumer-cybersecurity · identity-protectionRead →