cellular-health
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The $7.3 Billion Company You Can't Buy Stock In
Two friends from Michigan turned a biodegradable cleaner and a handshake into the world's biggest direct-selling company. Seven decades later, Amway still refuses to sell a single share.
BodyBio
BodyBio is a family-owned, third-generation supplement company based in Millville, New Jersey that builds health at the cellular level. Founded in 1998 by biochemist Ed Kane, it grew out of a blood-chemistry diagnostics practice into a maker of phospholipid, electrolyte and short-chain fatty acid products - most notably BodyBio PC (phosphatidylcholine) and e-lyte electrolyte concentrate - manufactured in-house and sold to consumers and to a network of more than 35,000 healthcare practitioners.
Brad Berman
Brad Berman is the co-owner and CEO of BodyBio, a family-owned cellular-health and nutritional-supplement company in Millville, New Jersey. He arrived not from a lab but from the beverage aisle, with stops at PepsiCo and FIJI Water, and married into the founding Kane family. Since taking the top job in 2019 he has rebranded the 25-plus-year-old practitioner brand, pushed it into direct-to-consumer and mainstream retail, and steered roughly 41% revenue growth that landed BodyBio on the Inc. 5000.