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Founder · Executive · Investor
Rick Milenthal Is Still Betting That Feelings Beat the Machine
After four decades in advertising, The Shipyard's founder is building his second large agency around a stubbornly human idea: data can locate an audience, but only emotion can make it care.
rick-milenthal · the-shipyardRead →
Media · Enterprise · Ecommerce
The Shipyard Runs Marketing Like an Engineering Problem
The Columbus agency behind In-N-Out's growth run wants to build brands people love - and prove it with numbers. Its bet: creativity and data belong on the same team.
marketing-engineering · performance-brandingRead →