Most agencies begin with a deliverable. LUKSO begins with the plot - then decides whether the answer should become a film, a deck, a culture program, or a room full of newly trained storytellers.
The Oakland animation studio works behind campaigns for Pinterest, Cash App and Meta AI. Its most revealing work shows how a good-looking film becomes a practical system for brands with more than one screen to fill.
Ankarino Lara is a product-minded entrepreneur who co-founded Thismoment, a San Francisco enterprise content-marketing platform that helped global brands collect, curate and publish user-generated content across social channels. A Harvard-trained archaeologist who once conserved Maya artifacts at the Peabody Museum, Lara moved from museums to the early consumer web, building products at CNET and Yahoo! before launching Thismoment in 2008 around the idea that the basic unit of human experience is the 'Moment.'