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The Marketer Who Told a 156-Year-Old Bank to Stop Looking Like a Bank
How a Southwest Airlines operator turned Blue Shield brand chief ended up convincing one of Texas's oldest banks that not looking like a bank was the whole point.
Christopher Carey
Christopher Carey is a San Francisco-based product executive who runs Calm Health, the clinical arm of the meditation app Calm. As SVP and General Manager, he has turned a consumer sleep-and-meditation brand into an evidence-based mental health platform sold to employers, health plans and providers, now reaching more than 26 million people. He arrived at Calm through its 2022 acquisition of Ripple Health Group and has spent two decades building digital health products at Rally Health and Blue Shield of California before that.
Frank Cheung
Frank Cheung is the co-founder and CEO of Accorded, a San Francisco actuarial intelligence company building tools for value-based contracting in healthcare. A Fellow of the Society of Actuaries with more than 18 years as a health actuary, he spent years inside Blue Shield of California, Deloitte Consulting, and Collective Health before deciding the frustration he kept running into deserved a software fix. He started Accorded in 2019 with co-founder Thomas Bedington, and in 2024 launched Accorded Acumen, a platform that turns messy claims and eligibility data into actuarially rigorous, ready-to-use VBC data assets.