CLIP is a Brooklyn-based clean mobility company that makes a portable, tool-free device that clips onto a regular bicycle's front fork and turns it into an e-bike in seconds. Founded in 2018 by Som Ray and Clement de Alcala, the friction-drive motor weighs under 10 pounds, fits in a backpack, and provides pedal assistance up to 15 mph - positioning itself as a far cheaper, lighter alternative to buying a full e-bike. The company sells to consumers starting at $499 and is pushing a lower-cost model, BOLT, aimed at bike-share fleets and emerging markets.
Som Ray is the co-founder and CEO of CLIP, a Brooklyn clean-mobility company that builds the world's first no-tools, plug-and-play device that snaps onto a regular bicycle's front wheel and turns it into an e-bike in seconds. Trained as an architect in New Delhi and New York and shaped by a stint in MIT Media Lab's Smart Cities group, Ray is a design technologist and serial entrepreneur recognized by MIT Technology Review's TR35 for an ultra-low-cost wheelchair. He started CLIP in 2018 after a steep Brooklyn hill made his bike commute miserable, and built the company around a simple idea: instead of throwing out the world's dormant bicycles, electrify them.