autonomous-marketing
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Jason VandeBoom Built a $250 Million Company $35 at a Time
He arrived in Chicago to study fine art, sold his first piece of software for $35, and spent 13 years declining the usual startup script. The patience became his advantage - and then his hardest thing to preserve.
Hang
Hang is a New York-based software company building an AI-powered marketing and loyalty platform for consumer brands. Marketed as 'the autonomous marketing system,' Hang replaces static points programs with personalized, gamified rewards - branded minigames, dynamic quests and 1:1 offers - alongside self-cleaning customer data, smart segments and AI-driven campaigns. It launched in 2022 as an NFT-powered membership platform backed by a $16M Series A from Paradigm, then repositioned around AI and now serves restaurant, beauty, apparel and e-commerce brands such as Just Salad, Jeni's, Boba Guys and Hattie B's.