Rizzle

Rizzle is an AI video creation, distribution, and monetization platform that turns written content - articles, blogs, newsletters and scripts - into polished, brand-safe videos in minutes. Built for publishers, media companies and content creators, it pairs generative AI drafting with human editorial refinement and pre-licensed assets from Getty Images, ElevenLabs and Soundstripe, then syndicates the finished videos across platforms like MSN, Yahoo and NewsBreak. Founded in 2019 by Vidya Narayanan and Lakshminath Dondeti, Rizzle began as a consumer short-video social app that grew to tens of millions of users before pivoting to an enterprise SaaS model for video-first content at scale.