
Before he ran television companies, James Murdoch helped build a hip-hop label. His next act at Lupa Systems brings comics, art fairs, film and journalism into the same conversation: who gets to own a story?
FITZ & CO does not sell art. It makes art legible to the people who fund it, cover it, visit it, and decide what matters - a quiet power built over 30 years.

Jack Butcher is a British-born graphic designer and entrepreneur who turned a $58 bank balance into a $1M+ annual business by packaging visual thinking into a personal media brand called Visualize Value. A former advertising creative director for Bloomberg and SapientNitro, he left agency life in 2018 to build a one-person empire of minimalist black-and-white visuals that distill complex business and life concepts into a single image. His signature framework, 'Build Once, Sell Twice,' made productizing expertise into digital products a mainstream creator strategy. He extended this philosophy into the NFT space, launching Checks VV (which surpassed Bored Ape Yacht Club in daily trading volume) and Opepen Edition (with $240M+ in total trading volume), earning exhibitions at Christie's, Sotheby's, and Art Basel.