argentine-founder
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Santiago Sosa and the storefront hiding inside a failed idea
Before Tiendanube became a company valued at $3.1 billion, its founders built a marketplace that merchants did not really want. Santiago Sosa’s education began when he listened to what they wanted instead.
Rodrigo Vidal Built the Bank He Needed to Get Paid
A remote programmer’s payment problem became Wallbit: a border-crossing account, card and investment platform built by founders who still use the product themselves.
Luciana Reznik Keeps Choosing the Hard Part
She built one company from a university project into an Accenture acquisition. Then she returned to zero - and turned Cedalio's reinventions into a lesson in staying loyal to the problem, not the pitch.
Gaston Zelerteins and the Art of Making Auto Parts Speak Internet
He found a continental software problem hiding inside spreadsheets, PDFs and millions of nearly identical parts. His answer was to make the automotive aftermarket legible - one catalog, reseller and country at a time.
Pablo Orlando Keeps Building Bridges for Money
From a borrowed San Francisco apartment to the plumbing of Latin American payments, Pablo Orlando has spent his career connecting people, currencies and ideas that were waiting to meet.