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Vol. II — No. 184Remarkable People · Exceptional CompaniesToday's Edition

apparel-founder

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Legend
Leo Tropeano and the case for starting over
Founder · Executive · Operator

Leo Tropeano and the case for starting over

An accountant went looking for better jeans and ended up building Mugsy. The telling part is what he did after people agreed to buy them: he went back to the drawing board.

leo-tropeano · mugsyRead →
Legend
Kirk Keel Built 99 Shirt Sizes - Then Learned the Customer Was Somewhere Else
Founder · Operator · Executive

Kirk Keel Built 99 Shirt Sizes - Then Learned the Customer Was Somewhere Else

The engineer-turned-marketer built Stantt around an elegant sizing algorithm. The harder invention was a business willing to follow customers from a screen to a fitting room - and back again.

kirk-keel · stanttRead →
Legend
Nate Checketts Built Rhone Between Train Stops. Now He’s Playing the Long Game.
Founder · Operator · Executive

Nate Checketts Built Rhone Between Train Stops. Now He’s Playing the Long Game.

A childhood camp, an in-seat ordering startup and a briefcase full of fabric swatches all led to Rhone. A useful lesson from Nate Checketts lives beyond the clothing: small irritations can become durable systems.

nate-checketts · rhoneRead →