
A 99-cent iPhone app led Eliran Sapir to build a marketplace for selling apps. The data inside that marketplace gave Apptopia a second life - and gave its co-founder a different way to read the mobile economy.
Apptopia is a Boston-based mobile app intelligence company that turns billions of app performance signals into investor-grade data. Using machine learning and a real-user device panel of 15M+ devices, it estimates downloads, revenue, usage and engagement across thousands of public and private apps, then packages those signals for institutional investors, brands and publishers. More than 200 financial firms use Apptopia to read consumer behavior ahead of earnings, and its metrics are distributed through the Bloomberg Terminal.