amazon-bedrock
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Avahi
Avahi has built a business around the least glamorous part of the AI boom: making pilots survive contact with production. Its bet is that AWS fluency, fixed-scope experiments and a growing managed-services practice can turn corporate curiosity into systems that actually work.
Vin Sharma
Vin Sharma is the co-founder and CEO of Vijil, a Menlo Park startup building trust infrastructure that helps enterprises deploy AI agents that are reliable, secure, and safe. He spent roughly three decades in AI, data, cloud, operating systems, and security, most recently as GM and Director of Engineering at AWS AI, where he worked on the deep-learning engines behind Amazon SageMaker and Amazon Bedrock. Earlier he ran a division at Intel that built a bespoke datacenter for BMW's autonomous-driving research and held product and engineering roles at Hewlett-Packard across open source, big data, cloud, and Linux. Founded in 2023, Vijil has raised $23 million, counts SmartRecruiters, DigitalOcean, and DuploCloud among its users, and was named a Gartner Cool Vendor in 2025.
Jim Keller
Jim Keller is the AWS Global CEO at Quantiphi, an AI-first digital engineering firm and AWS Premier Tier consulting partner. He runs the company's AWS business unit, where he has helped land marquee designations including Quantiphi being named the First Preferred Amazon Quick SI Partner by the AWS Generative AI Innovation Center. A Boston-area technology leader with more than 25 years building and scaling public and private companies, Keller has moved through sales, marketing, and general-management roles across cloud, analytics, and software before focusing on enterprise generative and agentic AI.
BlueOcean
BlueOcean is a San Francisco-based AI company that builds brand and marketing decision intelligence for large enterprises. Founded in 2019 by former agency marketers Grant McDougall and Liza Nebel, it pulls from thousands of public data sources to tell marketing leaders how their brand is performing against competitors in near real time. In 2025 the company shipped Spark, a marketing-specific agentic AI platform built on Amazon Bedrock, which early adopters like AWS, Cisco, Microsoft, Intel, Roche and SAP say cut certain operational tasks by up to 97%. BlueOcean raised a $30M Series B led by Insight Partners in 2022 and has worked with brands representing trillions of dollars in market value.
A Billion Dollars Walks Into a Marketplace and Asks AI to Behave
On May 6, 2026, at its Knowledge 2026 conference in Las Vegas, ServiceNow announced that its transactions through AWS Marketplace had surpassed $1 billion, a milestone the company framed as proof that enterprises have moved from experimenting with AI to operationalizing it at scale. Alongside the number, ServiceNow and AWS unveiled a platform expansion that pairs the ServiceNow AI Control Tower with Amazon Bedrock AgentCore to give mutual customers a single governance architecture for deploying, auditing, and scaling AI agents across security, IT operations, and telecommunications workflows.