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Interview · Podcast · Business

How Jake Built 'Early,' the Push-Up Alarm App Making $50,000 a Month

In this Starter Story episode, host Pat Walls interviews Jake, a 24-year-old self-taught developer and former accountant who built 'Early,' an iPhone alarm clock app where you must do push-ups to turn off your alarm. Launched at the end of 2025, the app went from zero to over $50,000 a month in just four months, racking up more than 200,000 downloads. Jake breaks down how he found and validated the idea, why he shipped an MVP in 19 days, how iOS 26's AlarmKit API made a reliable alarm app possible, and why influencer marketing and top-of-funnel views were the true secret to his growth.

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