ai-personas
(2)
Bhairav Mehta
Bhairav Mehta is the co-founder and CEO of CharacterQuilt, a San Francisco AI company that builds computer-use agents to run enterprise marketing campaigns. A 2x Y Combinator founder, he traded a near-finished MIT PhD in deep learning and robotics - and a research resume spanning NASA's Jet Propulsion Laboratory, NVIDIA, and Mila - for the messier business of getting software to do real marketing work. CharacterQuilt interviews real buyers, distills them into AI personas that predict pain points, and then lets agents operate the existing marketing stack. His pitch: campaigns that once took three agencies, ten tools, and six weeks now ship in an hour.
Frank Pica
Frank Pica is the CEO and co-founder of Native AI, a New York market-intelligence platform that builds AI-powered digital twins - synthetic consumer personas drawn from billions of real data points - so brands can interrogate their customers in real time instead of waiting weeks for surveys and panels. A repeat operator who helped scale Decide from three people to over a hundred and launched Adyoulike in North America, Pica is betting that consumer research is going through a renaissance, and that generative AI is leading it.