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Vol. II — No. 184Remarkable People · Exceptional CompaniesToday's Edition

advertising-resource-management

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Legend
Meredith Brace Is Making Advertising’s Back Office Impossible to Ignore
Executive · Operator · Advisor

Meredith Brace Is Making Advertising’s Back Office Impossible to Ignore

After two decades moving between the buy side, television, adtech and company reinvention, Meredith Brace has taken on a stubborn brief at MINT: make the machinery of advertising legible - and make people care about it.

meredith-brace · mint-aiRead →
Company
MINT Wants to Be the Operating System for Advertising - Before AI Makes the Mess Worse
Ai · Saas · Enterprise

MINT Wants to Be the Operating System for Advertising - Before AI Makes the Mess Worse

Brands bought thousands of marketing tools and still run billion-dollar media operations through spreadsheets. MINT's bet is simple: unify the data, map the workflow, then let specialized AI agents handle the busywork without handing them the keys.

advertising-resource-management · agentic-aiRead →