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Vol. II — No. 184Remarkable People · Exceptional CompaniesToday's Edition

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Stephanie Cho Is Building a Marketing Engine for the Work Nobody Sees
Executive · Operator

Stephanie Cho Is Building a Marketing Engine for the Work Nobody Sees

A chemical engineer, former studio owner, and product-led growth operator is applying customer psychology, disciplined experiments, and a little hard-won empathy to the administrative machinery behind independent practice.

stephanie-cho · advancedmdRead →
Company
AdvancedMD Bet on the Boring Machinery of Medicine - Then Sold for $1.13 Billion
Health · Saas · Enterprise

AdvancedMD Bet on the Boring Machinery of Medicine - Then Sold for $1.13 Billion

The company began with a medical office manager who was fed up with clumsy billing software. Twenty-five years later, its single-database bet runs the daily machinery of 13,000 practices - and reveals both the appeal and the cost of buying the whole stack.

advancedmd · ehr-softwareRead →