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Vol. II — No. 184Remarkable People · Exceptional CompaniesToday's Edition

abc-fitness

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Legend
Jim Bottin and the Business Hidden in the Dues
Founder · Operator · Executive

Jim Bottin and the Business Hidden in the Dues

He borrowed $1,200 to buy into an Arkansas martial arts studio. The billing problem that followed led Jim Bottin to build the company now known as ABC Fitness.

jim-bottin · james-a-bottinRead →
Legend
Lacey Ford Is Teaching Fitness Tech to Grow Without Losing the Human Thread
Executive · Operator · Advisor

Lacey Ford Is Teaching Fitness Tech to Grow Without Losing the Human Thread

After integrating 14 acquisitions and doubling an inbound engine, the veteran SaaS marketer has taken on a more intimate brief: helping fitness businesses scale while preserving the relationships that make people return.

lacey-ford · abc-fitnessRead →