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Vol. II — No. 184Remarkable People · Exceptional CompaniesToday's Edition

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Legend
Chad Kettner Is Marketing the Courage to Make Some Noise
Executive · Operator · Creator

Chad Kettner Is Marketing the Courage to Make Some Noise

At Musora, the product is a lesson. The real pitch is permission - to begin badly, return after years away, and keep playing long enough to surprise yourself.

chad-kettner · musoraRead →
Company
Musora Bet the Farm on Free Drum Lessons. Now It Wants to Teach You Five Instruments.
Education · Consumer · Media

Musora Bet the Farm on Free Drum Lessons. Now It Wants to Teach You Five Instruments.

A maxed-out credit card, a $9.99 domain and one counterintuitive bet built an online music school with more than 100,000 active students. Its next trick is making a five-instrument subscription feel personal enough to keep beginners practicing.

online-music-lessons · music-educationRead →