1031-exchange
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The $25 Million Business Built Around Other People’s Deadlines
Commerce Escrow sells a scarce commodity in commercial real estate: a calm person who knows which deadline can ruin the deal. The service earned fees; the money waiting to close made banks pay attention.
Camille Renshaw Put a Trading Screen on the Strip Mall
She learned to code in seventh grade, bought property with the proceeds of a startup sale, then returned to software with a sharper question: why should commercial real estate feel less transparent than a stock market?
The Broker Who Turned Triple-Net Real Estate Into a Trading Floor
Camille Renshaw sold a tech startup, bought net-lease buildings, and got bored waiting three weeks for a comp. So she built the exchange she wished existed - and used it to move $324 million of Cabela's stores.
The Guy Who Got Paralyzed, Then Turned Storage Units Into a $350M Machine
AJ Osborne was paralyzed and on life support in his mid-30s. The storage units he owned kept paying his family the whole time. Cedar Creek Capital is what he built next.
Plotify
Plotify is a New York-based wealthtech, proptech and fintech company that lets sophisticated and high-net-worth investors around the world buy, finance and manage income-generating residential rental homes in the US and UK through a single app. Its signature 'Plot' - a single tenanted property held in its own single-owner LLC/SPV - bundles underwriting, optional point-of-purchase financing, property management, tenant management, insurance, tax and accounting into a tradable unit, compressing a single-family-rental purchase from an industry-average 52 days to about 10 minutes.
Deferred
Deferred is a technology-powered Qualified Intermediary (QI) that facilitates 1031 real estate exchanges without charging a service fee. Instead of billing customers, it holds exchange funds in FDIC-insured, segregated accounts and shares a portion of the interest those funds earn back with clients. The platform pairs veteran QI staff with software that drafts exchange documents, tracks the strict 45- and 180-day IRS deadlines, and offers ARTE, an AI assistant trained on thousands of pages of tax law. Founded in 2024 by the team behind Open Listings and Balance Homes, Deferred aims to give individual real estate investors access to a tax strategy long dominated by institutions.
Judd Schoenholtz
Judd Schoenholtz is the co-founder and CEO of Deferred.com, a technology-driven qualified intermediary that pioneered the No Fee 1031 Exchange. A repeat real estate founder, he previously built Open Listings (YC W15, acquired by Opendoor in 2018) and Balance Homes (acquired 2023), drawing on a decade of design leadership at the global digital agency Huge.