PersonFounderExecutive
Michael Martinez
Michael Martinez is the CEO and co-founder of FunCraft, a San Francisco-based mobile game studio he launched in 2019 with longtime collaborator Jason McGuirk. A Zynga and Electronic Arts veteran who previously founded Juicebox Games, Martinez built FunCraft around a deliberately unglamorous bet: making casual word and puzzle games that become daily rituals rather than chasing trends. With a fully remote team of roughly 15-21 people, the studio crossed 7 million installs and more than $15 million in revenue in its first five years on the strength of titles like Wordgrams, Word Yatzy and Merge Kingdoms. Martinez is a vocal skeptic of gaming hype cycles, publicly stepping back from Web3 with the line that blockchain was 'a solution in search of a problem,' and an evangelist for testing everything and embracing the unsexy.
michael martinezfuncraftmobile gamescasual gamesword gameswordgrams