Deborah Jackson left Wall Street to fund the founders it kept overlooking. A decade later, Plum Alley has put $100M-plus into CRISPR, wastewater sensors and autonomous freight - and turned its members into the people writing the checks.
Ellevest is a New York-based financial company built by and for women. Co-founded in 2014 by former Wall Street executive Sallie Krawcheck and Charlie Kroll, it launched a gender-aware digital investing platform in 2016 designed around the realities of women's financial lives - longer lifespans, earlier salary peaks and the persistent pay gap. After selling its automated-investing (robo) business to Betterment in 2025, Ellevest now focuses on wealth management and financial planning delivered by an all-women team of advisors for clients investing $500,000 or more.