WME sells no tickets, streams no shows and prints no books of its own. Its product is leverage - the relationships, market intelligence and dealmaking machinery that turn talent into durable businesses.
Palm Tree Crew is a Miami-based entertainment, hospitality and investment holding company founded by Norwegian DJ and producer Kygo (Kyrre Gorvell-Dahll) and his manager Myles Shear. Built around the globe-trotting Palm Tree Music Festival, the company spans four lines of business - live events, hospitality venues and beach clubs, a consumer lifestyle and apparel brand, and a multi-product investment platform. In September 2025 it raised a $20 million Series B led by WME Group at a $215 million valuation to fund international festival expansion, new clubs and hotels, and early-stage bets in beverages and consumer goods.