webfx
(3)
William Craig Built WebFX by Learning to Stop Designing Websites
A $900 database started the journey. A $3 bank balance changed it. Three decades later, William Craig is still turning technical curiosity into a company built around measurable growth and a very deliberate hometown bet.
The Accidental Founder Who Wanted Software to Get Out of the Way
Andy Fowler never planned to run a company. He followed his curiosity from a Kentucky dial-up shop to an Ann Arbor CRM, then spent sixteen years making the machinery of sales feel a little less mechanical.
Nutshell
Nutshell is an all-in-one CRM and growth platform built for B2B small and mid-sized businesses that are tired of overpaying for software they barely use. Founded in 2009 in Ann Arbor, Michigan, Nutshell combines sales pipeline management, email marketing, and customer engagement tools into a single subscription — with free live support on every plan. Acquired by digital marketing agency WebFX in 2022, Nutshell now serves over 5,000 companies across 50 countries, competing against industry giants like Salesforce and HubSpot by doing less, but doing it better.