venue-analytics
(3)
AiFi Inc.
AiFi began by teaching stores to see a shopping basket without a scanner. Now it wants to make the whole physical world as searchable as the internet - one camera feed, digital twin and disappearing checkout line at a time.
Cinarra Systems, A Softbank Company
Cinarra Systems is a location intelligence and measurement company that turns carrier-grade mobile network data into privacy-safe marketing insight. Founded in 2012 and now a wholly owned SoftBank subsidiary, Cinarra works with mobile network operators to power audience segmentation, store-visit attribution and cookieless targeting - processing billions of daily location signals inside the carrier's own data center so no personally identifiable information ever leaves. Its platforms (RealSight, VitalSight, RealPeople, VenueVitalics) link online ad exposure to real-world venue visits for advertisers and turn telco data into a new monetization channel for operators.
Sath Nelakonda
Sath Nelakonda is the CEO and CTO of Cinarra Systems, a SoftBank company that turns mobile network signals into privacy-safe advertising and venue analytics. A co-founder of the company since 2013, he came out of the deep plumbing of the internet - IP/MPLS routing at TiMetra, then Alcatel-Lucent, then Juniper - and now runs an ad-tech outfit built on telco-grade data.