tv-analytics
(2)
Samba TV
Samba TV is a television technology and data company that builds software embedded directly into smart TVs to measure what households actually watch in real time. Using its patented automatic content recognition (ACR) technology, it turns anonymized, opt-in viewing across broadcast, cable, OTT and streaming into audience insights and cross-screen advertising tools that marketers and broadcasters use to plan, target and measure campaigns. Founded in 2008 by former BitTorrent employees and headquartered in San Francisco, Samba TV operates across roughly 24 smart TV brands and tens of millions of devices worldwide.
Dan Calpin
Dan Calpin is a senior technology executive and founder who has spent his career at the intersection of AI, media, and enterprise strategy. As Founding Partner and General Manager of Bain Media Lab, he co-created Mensio, an AI-powered analytics platform measuring TV advertising and sponsorships. He went on to serve as President of Hive, the enterprise AI company specializing in content understanding, and later as EVP North America at Incode Technologies. He is currently launching a new stealth AI venture.