
Maite Muniz Telleria is the Co-Founder and Chief Product Officer of Truora Inc., a San Francisco- and Colombia-based startup that helps Latin American businesses verify identities, run background checks, and automate customer engagement via WhatsApp. A former McKinsey consultant turned startup builder, she left corporate strategy to co-found Truora in 2018 alongside Daniel Bilbao, David Cuadrado, and Cesar Pino. Under her product leadership, Truora scaled from a single-country MVP to a multi-country platform serving clients like Bancolombia, Didi, Mercado Libre, and Rappi, raising $15M in a Series A led by Accel and BBVA's Propel fund in 2022. Maite is also an angel investor focused on women-led ventures and a board member of The F Code.
Cesar Pino is the co-founder of Truora Inc., a Y Combinator-backed identity verification and fraud prevention platform built for Latin America. An electronic engineer with a specialization in cryptography from Universidad del Valle in Colombia, Pino previously worked as a fullstack engineer at Twilio before co-founding Truora in 2018 with Daniel Bilbao, David Cuadrado, and Maite Muniz Telleria. Truora helps companies across 9+ Latin American countries onboard users digitally through background checks, facial recognition, KYC/AML compliance, and WhatsApp-powered customer engagement - serving clients like Rappi, Bancolombia, Mercado Libre, and Uber. The company has raised ~$40M in total funding including a $15M Series A led by BBVA's Propel fund and Accel.
Daniel Bilbao is the co-founder and CEO of Truora Inc., a San Francisco-based identity verification and digital onboarding platform serving Latin America. Born in Cali, Colombia, Bilbao studied electronic engineering at Universidad de los Andes and earned an MBA from Tuck School of Business at Dartmouth before stints at Bank of America Merrill Lynch and Silicon Valley startups. He founded Truora in 2018 alongside David Cuadrado, Maite Muniz Telleria, and Cesar Pino, solving a problem he knew firsthand: background checks in Latin America took up to three weeks. Truora compresses that to under 20 seconds. The company has raised ~$40M in total funding including a $15M Series A led by Accel and BBVA's Propel fund in 2022, grew revenue to $32.1M in 2024, reached break-even, and expanded to seven countries. Beyond Truora, Bilbao co-founded Colombia Tech Week and the B2 Founders seed fund with his brother Andres Bilbao, co-founder of Rappi.