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Vol. II — No. 184Remarkable People · Exceptional CompaniesToday's Edition

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Legend
He Put the Apartment Tour Inside the Browser
Founder · Operator · Executive

He Put the Apartment Tour Inside the Browser

Wojciech Kalembasa turned a mortgage broker's frustration with flat property listings into a visual-media company, a proptech platform, and a 2025 acquisition by Yardi. The useful part of his story is the sequence: listen closely, build the service, then turn the repeated work into software.

wojciech-kalembasa · lcp-mediaRead →
Company
LCP Media Sold Its Car, Shot Chicago for Free, and Built the Virtual Leasing Machine Yardi Bought
Saas · Enterprise · Media

LCP Media Sold Its Car, Shot Chicago for Free, and Built the Virtual Leasing Machine Yardi Bought

LCP Media began with a sold car, a basement, and free 360-degree demos of Chicago landmarks. Fourteen years later, its mix of photographers, software, and measurable leasing content made it useful enough for Yardi to acquire.

lcp-media · tourbuilderRead →