A small Southern California studio sold an unusually large promise: become the creative department its clients did not have. The evidence is in the work - from a cloud startup's first logo to the screen where its customers clicked.
The Temecula-born agency sells a shared team of strategists and creatives on a monthly retainer. Its work shows what that arrangement can buy, from a doughnut shop’s personality to a nonprofit’s new identity.
Pechanga turned a tribal gaming hall into a 200,000-square-foot casino wrapped in a hotel, spa, golf course, theaters and a pool complex the size of five football fields. The wager is only one part of the weekend.