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HOOKED is a mobile entertainment company that pioneered "chat fiction" - bite-sized stories told as text-message conversations between characters, designed to be read in about five minutes. Built by husband-and-wife founders Prerna Gupta and Parag Chordia under the company Telepathic Inc., the app turned suspense and horror into thumb-tapping cliffhangers and reached tens of millions of mostly teen and young-adult readers, repeatedly topping the App Store charts in dozens of countries.

San FranciscoHQ

$8.8M total raised (approx. $6M reported by 2017)Series A

chat fictionmobile storytellinginteractive storiesdigital entertainmentyouth mediateen reading