store-execution
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Hetal Retail
Hetal Retail is a New York-based startup that helps consumer brands see what is actually happening on store shelves. A crowdsourced network of everyday shoppers - called Hetalites - films short videos of store aisles on a mobile app, and Hetal's computer vision and AI turn that footage into planogram-compliance diagnostics, prioritized issue lists with visual proof, and correlations between shelf execution and sales. The pitch: retail-level visibility for a fraction of the cost of traditional manual audits, and a system that helps coordinate the fix rather than just flagging the problem.
Zipline
Zipline (formerly Retail Zipline) is a San Francisco-based SaaS platform built to fix the broken chain between retail headquarters and the store floor. It bundles communication, task management, audits, and training into one operations platform used by chains like Sephora, Gap, Rite Aid, AEO, LUSH, and L.L.Bean to run thousands of stores in sync.