sports-entertainment
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Erik Anderson and the serious business of playing badly
A farm outside Spokane, a Saturday coffee meeting, and a driving range with different ambitions. How the WestRiver Group founder helped make room for people who had never picked up a club.
Michael Gilson
Michael Gilson is the CEO of Conversica, the San Francisco-based conversational AI company behind over 1.5 billion automated customer conversations. Appointed in April 2025, he has repositioned Conversica as 'The Conversation Company,' expanding its AI agent platform from sales automation into automotive data intelligence, sports and entertainment ticketing, and enterprise customer lifecycle management. A Princeton graduate with a background spanning enterprise SaaS, media technology at Telestream, and data analytics at Wiser Solutions, Gilson brings operator instincts to a company that pioneered AI-to-human conversation at scale.